Bio
Craig Armstrong is Director, Customers at New Zealand Trade & Enterprise, whose role it is to help New Zealand businesses grow into international markets.
He has 25 years’ global experience with a range of businesses in marketing, finance, sales, operations and business development roles, including with Lion Nathan, Cadbury Schweppes (Pepsi, Dr Pepper/7Up), Hunterskil Howard, National Foods and HJ Heinz.
He is on the Advisory Board of the NZ Product Accelerator, where businesses are being assisted to commercialise new design concepts, manufacturing methods and material interfaces across key NZ industry sectors.
He is a graduate of Massey University and of The University of Auckland Business School executive programme
